07.04.2009 | Zillertal Arena

Summer holidays in times of crisis: Free activities ease family budgets and additional costs
Can household budgets celebrate or dream? Strictly speaking, of course not. But in the Zillertal valley in the Tyrol the family
financial planning loses its objective neutrality. "Even when everything is affected by the crisis, we still want to offer families
an affordable summer holiday," says Annemarie Kröll, marketing director of the Zillertal Arena. In the holiday resorts of Zell am Ziller, Gerlos, Wald, Königsleiten and Krimml the landscape often rises high, but prices remain firmly on the ground – in other
words, families with children will experience no unpleasant surprises from the often unpredictable additional costs. Many
children and adult activities are simply free of charge.
The secrets of a budget-friendly family holiday in the Zillertal valley are called Active Mountain, Active Pleasure and Active
Wellness, depending on the resort. "Behind these titles lie a range of comprehensive holiday programmes that we offer our
guests," says Annemarie Kröll. For big and small! Starting Monday, children staying in Gerlos can look forward to going on
a nature discovery tour with "Alphonsus the Eagle".
Accompanied by an expert, the young adventurers will be able to observe alpine flowers, eagles and butterflies. And those with
enough energy in the evening can bring their parents on a family torch hike.
All holiday resorts in the Zillertal Arena - a popular ski destination in winter - offer such popular activities for kids. The organisers responsible for children’s activities in the region is an association known as Family Nest, which provides a special funfilled holiday programme for children four years and older in Zell and Gerlos. The older siblings, 10 years and older, will find the region is the perfect destination for "teen adventures" - with
Charly and Franziska. These two lead an exciting programme of activities that ensures any sign of pubertal sluggishness quickly
disappears. Whether it be the thrill of the high rope course, canyoning with rappelling across a waterfall, mountain bike tours
or rafting - "they find it all cool," says Charly, from his many years of experience. While some of the activities are free, others
which involve elaborate organisation (such as canyoning with a guide) require a fee. But even here the Zillertal Tourist Board
has given thought to the family budget. On Friday, all the kids get together for a farewell party on the banks of the
Durlaßboden Reservoir: “grilling and chilling” is the order of the day.
And if the children are having fun, parents should also be able to enjoy adventures in the Zillertal Arena, at a bargain price. Guests staying at any of the numerous Active Pleasure partner hotels, inns or guesthouses in Zell will be able to enjoy a comprehensive weekly programme of activities, free of charge.
This includes numerous guided walks, which are very popular. "A hiking guide accompanies each group and knows many interesting things about the trail," says Annemarie Kröll.
Venturing on a tour as part of a group is so much fun. All Nordic walking courses are free of charge. However those who wish to take to the skies on a tandem flight with an experienced paraglider pilot may have to take a little dip in the holiday budget.
The corresponding programme in Gerlos is called Active Mountain and offers similar activities. Guests staying at a partner hotel will be able to enjoy a weekly holiday programme filled with activities, including a choice of three hikes daily, for free. The interplay of movement, relaxation and nutrition is at the heart of things," says Annemarie Kröll. Hot favourites include for
example the "Stramme Wadl“ tours, which are available in various categories. Those who want to start jogging will find Gerlos a good place to begin. The "Easy Jogging" run takes
place on Tuesdays. An experienced trainer offers newcomers tips and accompanies them on a so-called Bach course. Or how about Pilates? Induction classes are available on Thursdays.
One of the big advantages of these programmes is that parents can enjoy tours and hikes without having to worry about the kids,” says Michael Staudacher, one of the instructors. Because at “Kids Nest” or Teen Action they are in the best of hands.
Naturally the Zillertal Arena offers a wide range of mostly free activities that one would expect from a modern holiday resort in the Alps. The Arena is famous for its legendary long hiking trails, as well as a popular biker's paradise, with a network of marked
trails extending 232 km, with all levels of difficulty. The region’s cable cars allow you to take your bike for free. And those
looking to enjoy a small tour in the valley can hire a bike at local railway stations or sports shops.
So a holiday in the Alps leads once again to inner peace and harmony with nature. This can be achieved through a free weekly programme called Active Wellness, which offers a
combination of movement, nature and health. Hiking with a pulse watch, herbal walks and sunrise tours are all part of the programme.
With so many savings available, you can treat your family to a particularly exciting adventure - a ride on the Arena Coaster in
Zell. The 1,500 m long rollercoaster zooms through sharp curves and loops, pushing your adrenalin level to the new heights. For relaxation, the new Fun Arena near the lower
terminus features climbing frames, trampolines and slides.
The varied programme of summer activities in the Zillertal Arena is open to all holidaymakers - even if the family is not staying at one of the numerous partner hotels in the region. Guests from other hotels are only requested to pay a nominal fee. The
children's programme for Arena guests is free of charge. Teens can enjoy an action package which includes the high rope course, canyoning and rafting (30 euros per day with professional guide, 80 euros for three days). The Zillertal Arena stretches from Zell in the Zillertal valley in the province of Tyrol
across the border to the famous Krimml waterfalls in the province of Salzburg.
Information:
Zillertal Arena
Info line 0043-5282-2281
Email: service@zillertalarena.com
www.zillertalarena.com
Press:
Zillertal Arena
Annemarie Kröll
Tel. 0043-5282-7165
Email: annemarie.kroell@zillertalarena.com
Press office Stremel, Stefan Stremel
Tel. 0049-0821-4861412
Email: info@pressebuerostremel.de
Reprint free of charge, please forward a copy