19.10.2007 | Zillertal Arena

Grand Opening In the Coming Winter Season: The Zillertal Arena Offers Sledding Fun of a Special Kind With The Arena Coaster
Glancing up – and your heart will skip a beat: “While going up I got a bit nervous already,” one brave young lady says. And when she came down? “That was definitely a rush of adrenaline!” Fast speed, steep curves and two circles – the latest attraction of the Zillertal Valley in Tyrol comes with a certain tingling sensation. Because the Arena Coaster in the Zillertal Arena, a slightly different sled trail on tracks, offers sledding in new dimensions and up to nine metres above ground. It serves to emphasize the reputation of the largest ski resort in the Zillertal Valley as a family arena. Another contribution to that reputation is the second novelty of this winter: The Hot Zone Snowpark in Gerlos.
Sled trails can be found anywhere. This one, however, is new and unique: For the first time ever a roller coaster leaves its tracks in a ski resort, offering a new kind of fun on runners. “Our first guests were thrilled,” Annemarie Kröll, the Zillertal Arena marketing manager, says about the first experiences made with the brand new attraction. The 1.5 kilometre long Arena Coaster first carries its customers straight up and then down into the valley. Steep curves, waves, jumps, a circle of 360 degrees and another one of 540 degrees ensure a new kind of driving sensation and even more fun in the snow.
Fun has always been the central issue of the Zillertal Arena, whose mascot, the yellow Arenafunt, spreads good mood everywhere. Of course it is also the versatility the co-op of the Ski Resorts Zell am Ziller, Gerlos, Königsleiten and Gerlosplatte has to offer that makes any ski buff rejoice. A total of 163 kilometres of trails are waiting to be conquered and carved – and that up to dizzying heights of up to 2.500 metres. A major part of the ski resort, which is served by 50 cable cars and lifts, is in the intermediate range. About 140 hectares are covered with machine-made snow, by the way, so that the Arena deserves the highest marks possible when it comes to snow safety. And one more impressive number: Approximately 76,000 people – the population of a medium-sized city – can be transported per hour. The word 'waiting' in a queue is a rare term here.
“What we want,” Annemarie Kröll says, “is to be a ski resort for the whole family.” That claim obviously requires a multitude of installations catering specially to kids. And you will find plenty of those in the Zillertal Arena. Take the many child-safe trails, the guest kindergarten right in the centre of the ski resort and the combined pedagogical competence of eight ski and snowboard schools, or the details including chair lifts with a weather protection hood, such as the new ‘Kreuzjoch-X-Press’ has to offer. This detachable chair lift for six passengers will celebrate its Grand Opening this winter, making sure that the connection Zell-Gerlos will be even more comfortable.
Families with children are a rather mixed group of guests, however. While the youngest ski midgets are thrilled when they can master their first turn and meet a real Arenafunt in the resort, this won’t evoke more than a weary smile from their older siblings. Cool kids need cool fun parks! And that is what
the Zillertal Arena will provide for the first time this winter: The Hot Zone Snowpark Gerlos has a new offer for boarders and freestylers of all age groups and is planned to become the hot spot of the scene fast. As a beginner to intermediate slopestyle fun park it is looked after by trained preparators, so-called shapers. Trendy events to be launched during the coming winter season are planned as well.
Of course, when talking family in the Zillertal Arena, the parents are not forgotten either. The marketing manager Annemarie Kröll has found that, “If they know that their children are well taken care of, they will be able to relax and enjoy their skiing day twice as much.” And the enjoyment in the Zillertal Valley certainly includes the “Einkehrschwung” – the rest stop. A snack for the break, the tasty "Gröstl" served straight out of a huge pan or a "Kaiserschmarrn" – 35 lodges and snow bars truly won’t leave anyone out in the cold.
One of the things that have made the Zillertal Arena famous is the “Stroh Juchhee” – the craziest slay race in the world which has been a cult event for the longest time and which will take place this winter on January 13th, 2008. And the “Schnee Juchhee”, that colourful series of events inside the ski lodges of the Arena, will also definitely be part of the winter programme.
The Zillertal Arena is the largest ski resort in the Zillertal Valley and offers 163 kilometres worth of trails. Winter sports lovers will find anything their hearts desire in and around the Arena towns of Zell im Zillertal, Gerlos, Königsleiten, Wald and Krimml. And their cars can hibernate in peace since the free shuttle service ensures a quick transfer from the hotel to the gondola.
Zillertal Arena
A - 6280 Zell am Ziller
Info-Telefon 0043-5282-7165
www.zillertalarena.com
info@zillertalarena.com